Customer Experience Cloud

Customer Experience Lab combines Design Consultancy, Process Engineering, Technology Implementation, and Custom Software Development to create curated customer experiences. It has invested in developing a cloud contact center as a service (CCaaS) strategy suited for start-ups, mid-market businesses, and large corporations. In addition to an Omni cloud channel contact center, Customer Experience Lab offers products and services that leverage the cloud platform to aid enterprises in serving customers throughout the various phases of their journey. Pay-as-you-go pricing, data security, and scalability are the primary advantages. It is offered throughout India and Southeast Asia.

The cloud enables the consolidation of (customer) data from various sources, even across organisations. Cloud-based CRM applications allow businesses to track every aspect of their customer relationships. Wirelessly connecting machines enables predictive maintenance, thereby minimising downtime. If AI and data analytics are provided via the cloud, businesses will automatically maximise their data usage.

The implementation of the cloud can significantly improve the experience for clients, staff members, and ecosystem partners and ultimately, generate marketing success.